Angi has become one of the most recognized home services marketplaces by making it easier for customers to discover trusted professionals. This blog explores the platform’s business model, marketplace features, and operational approach before outlining the key steps involved in building a similar business. It also explains how Yo!Gigs provides the technology needed to launch a branded home services marketplace efficiently.\n\n<\/div><\/p>\n\n\n\n
Launched in 1995 as Angie\u2019s List for reviewing and rating local service providers, today Angi has become a renowned home-services marketplace platform with over 200,000 skilled service professionals. Along with independent professionals, Angi also allows home service companies to create a business profile on its marketplace. With consistency in its service and generous value proposition for both service seekers and professionals, Angi\u2019s annual revenue reached 1.36 billion in 2023.<\/p>\n\n\n\n
Inspired by Angi\u2019s journey, many founders are entering the home service industry with their own marketplaces. Because of the various advancements in software technology, they also have better resources and favorable conditions to enter the industry and establish a name. To assist such entrepreneurs, we have drafted this quick guide that covers all the steps required to build a home services marketplace like Angi.<\/p>\n\n\n\n
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There are multiple reasons behind the popularity of Angi and similar home service marketplaces. Let\u2019s go through them very briefly.<\/p>\n\n\n\n
1. Convenience<\/strong><\/p>\n\n\n\n The convenience factor is the primary growth factor behind the entire eCommerce industry. Online home service marketplaces provide service seekers with the comfort of quick and easy online booking, which fits into the heavy work schedules of many people. <\/p>\n\n\n\n 2. Accessibility<\/strong><\/p>\n\n\n\n Home service marketplaces usually provide a broad category of services, ranging from electricians, plumbers, and gardeners to car mechanics, roofers, and HVAC experts. This easy accessibility to so many service providers has made home marketplaces quite popular.<\/p>\n\n\n\n 3. Trust Factor<\/strong><\/p>\n\n\n\n Angi has been very successful in building a positive brand positioning. Similar is the case with other home service marketplaces. By seeking and providing services on home service marketplaces, both customers and service providers can assure each other of guaranteed payment and quality work.<\/p>\n\n\n\n 4. Rise of the Gig Economy<\/strong><\/p>\n\n\n\n The gig economy, characterized by contractual work and short-term projects is on the rise. More service professionals now prefer working independently as it offers them more flexibility and freedom in career options. Furthermore, top-rated service providers rarely face any difficulties in finding work on home service platforms.<\/p>\n\n\n\n 5. House Repairs and Renovation Projects<\/strong><\/p>\n\n\n\n A wide majority of houses in the US alone are over 2 decades old and require some sort of repair work and renovation. Apart from them, the millennial and Gen Z population is also inspired by modern house remodeling trends and thus needs the help of home service experts to realize them.<\/p>\n\n\n\n On a home service marketplace, the marketplace owner, also referred to as the admin, is solely responsible for managing the platform. Whereas different home service professionals register themselves on the marketplace and deliver the service. The admin primarily earns through commission but can have additional revenue generation sources, such as featured listings and third-party ads as well. <\/p>\n\n\n\n For developing a home service marketplace like Angi, there are several things that you need to consider, such as market dynamics, software technology, onboarding service providers, promotions, and marketing. You will also need to form a business structure, which can either be an LLC (Limited Liability Company) that creates a separate identity for the business or a sole proprietorship. <\/p>\n\n\n\n Home services have a global audience. However, it is important to identify the most popular services in your area or the ones that you can easily deliver without any compliance or skill-related troubles. Additionally, you also need to research competitors and figure out a profitable commission rate.<\/p>\n\n\n\n As discussed above, there are two business structures suitable for your marketplace. The first one is LLC, which creates a different identity for your business and separates all your personal assets. Thus, you primarily earn through a fixed salary but your personal assets remain safe in case of any losses. The other structure is a sole proprietorship, where you get to keep all the profits but are also personally liable for any damages.<\/p>\n\n\n\n To build a home services marketplace like Angi, you will need to invest in software technology. This can either be custom-developed or readymade. Considering the heavy costs and development time of custom development, using a readymade service marketplace software<\/u><\/strong><\/a> seems to be more practical. Configure the marketplace by setting all important pages, such as the homepage, listings page, about us, contact us, terms & conditions, etc. Add your logos and other brand trademarks to the marketplace. Lastly, set up the payment gateways, including your bank details, and payment methods, and configure commission settings.<\/p>\n\n\n\n In the next step, onboard various service providers on the marketplace. This can be done by introducing various types of incentives for the first few service providers, such as free featured listings, lower commission charges, or even zero commission charges for a specific period. You can also onboard vendors by joining local business communities and running social media campaigns.<\/p>\n\n\n\n After setting up your Angi-like marketplace and onboarding service providers, you can start your promotional campaigns to acquire the first few customers. In the beginning, you will need to rely more on paid campaigns but also gradually develop your organic traffic and word of mouth. In doing so, local SEO and service providers can help. You can also introduce first-time discounts for new customers. <\/p>\n\n\n\n While the industry is saturated with various field-services-related software, Yo!Gigs is a one-of-a-kind home services marketplace software<\/a>. It can help you launch a full-fledged marketplace where different service providers can sign up and sell their services. Yo!Gigs also has all the essential features to carry out marketplace operations such as:<\/p>\n\n\n\n Additionally, Yo!Gigs is available at a one-time cost and comes with a lifetime usage license. As it is fully scalable and customizable, you can easily rely on Yo!Gigs to grow and expand your home service marketplace operations.<\/p>\n\n\n\nUnderstanding the Home Services Marketplace Model<\/strong><\/h2>\n\n\n\n
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Steps to Build a Marketplace Like Angi<\/strong><\/h2>\n\n\n\n
Step 1: Do your Market Research<\/strong><\/h3>\n\n\n\n
Step 2: Select Business Structure<\/strong><\/h3>\n\n\n\n
Step 3: Select a Software Technology<\/strong><\/h3>\n\n\n\n
Look for the following features when selecting readymade software:<\/strong><\/p>\n\n\n\n\n
Step 4: Configure your Marketplace<\/strong><\/h3>\n\n\n\n
Step 5: Onboard Service Providers<\/strong><\/h3>\n\n\n\n
Step 6: Promote and Manage<\/strong><\/h3>\n\n\n\n
How Yo!Gigs Can Help?<\/strong><\/h2>\n\n\n\n
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See How Yo!Gigs can Help your Business in a Free Personalized Demo<\/h2>\n<\/div>\n